We released an app to promote the sequel to Dance Central, the Xbox Kinect game that lets you dance like a super star. Using the app, upload a video of a friend dancing to the tune of six available tracks. Then, the app will upload the song to the cloud, and using a special, command-line version of Adobe AfterEffects, "dancify" it. There is also an option to upload the finished video onto Facebook and challenge a friend to a dance-off. Available on iOS, Windows and Android.
(Featured on Creativity Online and Fast Company)
200,000 downloads and an average of 32 repeat visits per device.
ONE SHOW Entertainment Bronze
CANNES 2012 Mobile Shortlist