We released an app to promote the sequel to Dance Central, the Xbox Kinect game that lets you dance like a super star. Using the app, upload a video of a friend dancing to the tune of six available tracks. Then, the app will upload the song to the cloud, and using a special, command-line version of Adobe AfterEffects, "dancify" it. There is also an option to upload the finished video onto Facebook and challenge a friend to a dance-off. Available on iOS, Windows and Android.
(Featured on Creativity Online and Fast Company)

Results:
200,000 downloads and an average of 32 repeat visits per device.

Recognition: 
ONE SHOW Entertainment Bronze
CANNES 2012 Mobile Shortlist