Marvel Oreo Stuf of Legends

A cookie so legendary, even Marvel Super Villains need them. This collab was action packed: 32 custom character cookie designs,
3 limited edition pack designs (+1 surprise) illustrated by Todd Nauck, and a spot by director Kelly Marcel (“Venom”) and shot by Lukasz Jogalla.
A two-phase campaign with a twist—it was Doctor Doom pulling the strings all to deliver the cookies to NYC, ending at an activation in DUMBO.